As a professional copywriter, I'm often asked by aspiring copywriters what they need to do to succeed. Most of their questions center around writing ability. They want to know how to find out if they have the talent to succeed, or if there's a "test" they can take that will tell them if they're a good enough writer to actually get paid to write.
Well, for better or for worse, writing ability has very little to do with a writer's ultimate success. (Business owners who want to write to promote
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